Tuesday, April 30, 2013

“GO BEYOND WINNING IN THE 21st CENTURY” (People, not just profits!)





One question remains:  How can we have more?  More profits, more customers yet have more time for what matters most.  It is simple; in today’s business model to just focus on the bottom line will not necessarily increase profits and productivity.

To have a successful business and to remain relevant in the 21st century we must not only focus on our bottom line but also our top line… the top line is people – our family, our friends, employees, and customers.  It seems counter intuitive to grow our bottom line by focusing on our top line but studies show employees who are happy and feel appreciated are more productive.

We all have worked for companies that have an engaging mission statement hanging on the wall only to discover a culture of me first (make more money for the company so you can pay me as little as possible mentality).

The companies that innovate, create and collaborate will win in the 21st century and beyond.  Companies that practice negative campaigning, competing unfairly and who do not make decisions based on core values will not make relevant accomplishments in the future.  Do you cringe as a business owner of the idea of working more, being less effective and profits declining?  Try these simple tasks to increase productivity, profits and to go beyond winning in the 21st century.

Coach Trudi’s Simple Tasks to go Beyond Winning in Business:

1.     Honor your core values.  Focus on what is most important.  For example, as Starbucks grew to a worldwide company their mission was simple - to brew a good cup of coffee, one cup at a time and treat employees well.
2.     Stop Choking:  Studies show that trying to avoid losing will actually cause more pressure and will increase your chances of making mistakes.
3.     Increase productivity:  Increase your productivity and those of your employees by remembering there are consequences for everything – good and bad.  Make decisions which honor your core values and that focus on rewards not regrets.
4.     Focused attention:  Multitasking is overrated!  Chronic multitasking reduces creativity.  You have both sides of your brain functioning simultaneously.  Taking on too many tasks at once increases your chances of errors.
5.     Invest in you:  Eat whole foods.  Take a liquid supplement (I recommend VEMMA, organic, anti inflammatory and 98% absorbent), drink 2 ½ quarts of water, walk at least 30 minutes a day, do resistance training twice a week and meditate 10 minutes a day.  Research shows aerobic exercise is good for the brain, body and business!  Harvard Medical School published a study, which shows lower out of pocket health cost and less time missing work for those who did aerobic exercise on a regular basis.
6.     Manage Your Energy:  You will accomplish more when you practice rest and recovery.  It is counter productive to always be in a “highly competitive, type A personality mode”, to always be at odds with someone, to always have someone else lose so you can win or to make others wrong so you can be right.  For example:  A WNBA team full of players who only want to shoot and not play defense or who believe their way is the only way will not buy into a team concept.   Another example is if you have a WNBA team full of point guards and no posts players this will result in conflict.  The same is true in business. If you have all leaders and no followers or anyone who will focus on the greater good,  it will be difficult to perform at a consistent high level.  You have to have a mixture of personalities, talents and ideas to be most productive.

Robert T. Kiyosaki in his book, THE BUSINESS of the 21st CENTURY says “ you can become rich by being cheap and greedy.  You can become rich by being abundant and generous.  The method you choose will be the method that most closely matches the core values inside of you”.

To go beyond winning in the 21st century is to take a moment to have a one-on-one conversation with people, to invest in your own personal wellness (mind, body and spirit) and to seek your own fulfillment while propelling others to reach their greatest accomplishments.

To book: Coach Trudi for her “Performance Matrix” Workshops, Executive Coaching or Motivational Speaking email her at lifedesigns4u@gmail.com or call 704.504.8825.   Visit www.trudilacey.com for more information about Lacey & Company, “Better Your Best.”